Technology as Business Enabler

We strongly believe that technology is an enabler for business Here is how we think technology can help to gain momentum for the business –

Real life implementation Challenge

An ordinary artist with extraordinary craftsmanship, a living embodiment of the miraculous fine portfolio of paintings, pottery and jewellery, yet sadly have painful need to knock each door, just to sell his valuable, handmade articles. Imagine how far can his feet can walk, each step forward results into loss of energy and his most valuable possession i.e “Time”.

Just then he learns startups also shares the same passion of serving customers, but ofcourse, in a much better way. The nerves of technology powers the machinery of supply chain. With these startups at his disposal and great technology as a leverage, success comes by design not by luck. Selling products online and meeting the demand of customers becomes a super sustained, self managed affair.

 

Plan to make the business always ready for market ?

Shopping Cart for MarketTechnology today is the foundation for all success. Falling behind the Technology Curve, that compares the linear growth of technology and the rate of change is simply not possible. Today industries have become obsessed to achieve maximum efficiency at minimal cost. Modern businesses can’t afford to be technology laggards. Bridging the gap between today’s technology and tomorrow’s innovations is essential to transitioning seamlessly.

 

 

Keep a track of latest technology trends?

Tracking Device Improving ROI by infusing technology has always been a primary purpose for any business. Starting with the goals we want to achieve, and then plan backwards, finding a suitable technology that supports and improve performance to expected benchmark. This is what makes business and technology work hand in hand. After all “Technology doesn’t drive success: people using technology do”. Staying abreast of the latest trends allows a business to pivot before competitors can react.

 

 

Strategy Shifts and plan to adapt changes

Change by wrench Today Enterprises can no longer afford to think only in terms of efficiency and the 10-year plan. The new business model relies on fluidity: a company poised to pivot is one that’s best prepared for the future. We need to focus less on tomorrow and live in the present as that would make an impact.

The technical shifts today can no longer be limited to upgradation of system being done once. Trend says this era “Change is the only constant”. Oracle which was once known for its database models is towards being outdated, as today the cloud is becoming the core paradigm for delivering business technology, with an aspirational promise of “zero infrastructure which says anything-as-a-service”. Since the workers and management in the zone of business become more dependent on tech, they are increasingly able to help out with the process of digital change and transformation. So for business the digital transformation is required, however, it may be complex, time consuming, and expensive, and it affects every aspect of the enterprise.

 

Correct Go To Market Strategy?

Head thinking about go to market strategyA careful crafted plan on approach of marketing product and services, is the need. Do we need a website and if yes what kind of website? Is having mobile application at this time is right thing or should we wait? Worry not we would soon cover this topic in detail about what needs to be done and exactly in what order ?  Since the commercialisation and use of technology became more widespread throughout the world, the adoption of advanced products can generate new business opportunities and various benefits.

 

Pricing and decision before choosing a technology

The market today stands long-term visible capability of the decision makers.The wise ones choose a developed product with considering below points –

  • Should encourage designers to explore Creative Routines and apply them in work.
  • Should encourage developers to explore Understanding Routines and apply them in work.
  • Should encourage parents to study Visible Thinking and encourage their children to try them.
  • Should not only develops solution for SME’s but also provide a supportive system for their backup.

 

Checkpoints for latest technology trends

Remember CheckpointsFew Instances of technological boost is once there was an era where it was all cash, then it was credit cards, and now it’s time to start to accept mobile payments. These make daily transactions much simpler. Similarly today current tech can help business keep track of all the necessary documents, invoices, deductions, and expenditures and made that all a little less painful by generating and tracking invoices way more better than manual work. Hence the best business growth is with trending techs, you need it you get it.

To help progress and success thrive, the first step is research to check whether there is a more recent, advanced program, app, or tech development that can aggregate multiple needs into one process. Thus the latest technology trends can make your job easier and will also show the customers that business is modern and evolving. What’s needed is to keep up with what’s hot in the industry and make the effort to integrate the technology that’s best for your business.

 

Here in AppsWise we try to solve a business scenario in most optimised and efficient technical way, by keeping all the edge cases in mind for any SME’s to grow. Get in touch with us for any challenges you deal with in technology scope or even if you just want to optimize your technology operations.

Local SEO Utility Or Commodity?

Local search engine optimization is more important than ever in this age of neck-to-neck competition. Most often it seems like a commodity however, depending on the nature of business it can be most beneficial utility. Scope for any business is very wide and practically covers almost all business sectors due to variety of benefits it can bring. In the actual means it’s no longer an add-on, businesses who are serious about their web presence are considering this as mandate and implementing it at the earliest. Here in this article we rest our case by addressing the most asked and pressing query i.e. why do we need local SEO?

 

To show your existence in the top –

ExistenceWe have to tell the customers that we exist and available when they need us. This is the digital revolution era and customers are using very sophisticated hand held devices and wearable gadgets, as a modern generation business we need to publish the important business notification to the subscribers, this has become very important. Who does not want to gain customers confidence by leveraging low cost technical solutions.

 

 

 

 

Are we recognizing the growing mobile searches?Searches

Smart phones are computer with ability to make calls, Mobile based search has increased with several magnitudes, what it says is, mobile has become the preferred search device and customers would like to take its help to locate you, when you are not appearing in the mobile search you are clearly missing some serious gains. When smart phone user searches for product or services Google shows result which are close to the user, Mobile phone GPS makes it possible. This is technology and when you do not take advantage of Local SEO most likely you will miss customers who is very close to your business proximity.

 

 

 

So how to approach it?

Approach iTKey Information about our business like address, offering, service name and important tags in the web are not consistent, managing these effectively is the first step towards being SEO equipped. Not having SEO is as good as not having the presence, you are hiding yourself and keeping distance from the potential customers. This becomes important especially when your competitor leverages feature of local SEO. It becomes fairly easy for them to turn the internet traffic towards their business and eliminate other competitors.

Maintaining the local search engine optimization is not the rocket science provided we follow some guidelines and more to the point, google does automatic listing as your consistency across all the references ages and with every search your business listing improves

 

 

Important steps to consider

  • Name, Address and Phone Important Stepnumber consistency across the digital marketing websites and advertisements.
  • Local reviews for your product and service is must in order to top the chart. This includes google reviews as well.
  • Choose correct categories for your business.
  • Upload relevant pictures.
  • Having an embedded google map to locate your business.

 

 

 

There are lot more on this. This may sound simple; however, this is not as easy as it looks. Professional who have good command over the local search engines functionality and who knows how to make your business top the chart can be real help in improving the ranking of your business. If you need any help about fixing your local SEO remember we are always within reach.